I am a Facebook user for years, but I can’t figure out what I can do with Twitter. What is the use of Twitter? This is probably the question most frequently asked by our cyber-readers.
The two social networks, Twitter and Facebook, gain popularity almost at the same time, but apart this, they don’t have much in common, even the user “type” who uses them has different abilities and behaviors.
Facebook is a simple tool very intuitive that provides a space where the user can openly share his thoughts, post images, make remarks, a sort of personal diary based especially on the bond between people, on the personal network of friendships and relatives.
The Facebook user can daily organise his own space sharing his own “post-thoughts” often enriched with images, commenting the posts of his friends, playing, creating albums with photos of his holiday and so on…
Twitter is a social tool as simple as Facebook, characterized by great potentialities, but whose principles (rules) of use are not immediately deducible. First of all the space to share the “tweet-thoughts” is not unlimited; the user has 140 characters to express a concept, a rather significant limit, especially for the “type” user Facebook, used to think (and post) limitless.
What shall we propose in 140 characters??? Short comments, value judgments, aphorisms, but above all, suggestions and references to other contents present online.
A tweet example?
“I have found this fantastic BLOG that reports the latest of internet #internet #sociology https://worldtwodotzero.wordpress.com/ ”
This tweet is of 113 characters (there are 27 left!!) and contains a suggestion, two hashtags or rather words that mark it (tag it) and the link to be selected for reading the mentioned blog.
Therefore on Twitter we can insert “simple sentences” direct and immediate or “suggestions” to look into somewhere else, but we cannot tell anything we rather underline, “we launch“, we provide a further reading, points to be consider or discussed.
Other important rules to keep in mind on Twitter:
- Every tweet must be meaningful, it can’t be written a text of 1.400 characters in ten tweets one after another because it doesn’t make sense; nobody will read in sequence your tweets.
- Avoid the Q&A, if you want to answer to a tweet use the function “reply“.
- If you want to quote a certain user in the tweet, you can write his name adding the character ‘@ ‘ before it. The user will receive a notification and maybe he will participate in the debate. You may quote our @Mondo2puntozero only to practice your twitter use.
- If you have just read a tweet that you like and you want to share it, you can do it through the action called “retweet“. The retweet brings the original source without modifying it in any way.
- Twitter is a tremendously fast tool and only the most reactive and trendy users keep up with it.
What are the strong points of this “synthetic” social network? The first one is exactly the hashtag, if a tweet is tagged, through one or more words preceded by the character “#”, your message will be aggregated with all the other tweets that have the same tag and it will be read by all the users who are interested in that precise topic (suggested by that tag). Our example tweet will be proposed together with all the tweets that contain the term #sociology along with all the tweets that contain the term #internet. The users who look for inspiration in the sociological or technological area may track it down with a simple search.
The aggregative power of a hashtag is very strong; for example I can write a comment with the tag #xf8 and right away get aggregate with all the tweets devoted to the TV Show XFactor , the eighth edition. Some of the radio transmissions and TV programs have found in this tool a “bridge” toward internet, every user has a say and the best tweets are made public during the transmission or, if they are lucky, in some of the TV programs they appear at the bottom of the video screen.
Then, of course, overturning the principle, I can look for the hashtags present online and read the most recent “tweet-thoughts” of other users, browse dynamic lists, always updated by suggestions on the matter; for instance regarding my favorite musical band (let’s say #queen) or my favorite football team or the current final (for instance #JuveLazio see the following image), or the gossip scandal of the moment, or the political reform under discussion in parliament and so on…
Twitter provides also a funny service, a sort of Hit of the most used tags of the last period, always up-to-date and available also per places, allowing us to participate in the most trendy, popular or “of the moment” debates. The service is visible on our twitter space, on the box “trends” as well as callable online as TwitterTrends (here also in mobile version).
Twitter allows us therefore to follow the latest trends, dynamically aggregated through the hashtags. Each of us can follow, on twitter, debates on topics of interest or just debates on trendy terms.
As a matter of fact, Facebook provides the possibility to insert hashtags into the text as well as to find them, but the application by users is until now very limited, also because the Facebook user likes above all to tell about himself and share everything with his friends, there is often a bond between the “posts”, while the aggregation for tag is extremely casual and extemporaneous, often functional with the current fashion.
What about our friends? With Twitter the plot of friendships is less determining comparing to Facebook, maybe for the characteristics listed before or rather for the shortness of the exchanged messages as well as the possibility that these ones may end up aggregated on many lists on the bases of the tags presence.
You can choose online the users who write the best tweets, similar to your interests, obviously your friends too, and follow them through the action called “following“. In this way on the central part of your space twitter, after the insertion of the password, you can read the tweets regarding the topics or persons you intend to follow. The list of the tweets sent by those who interest you is always updated.
Vice versa for those who consider your Twitter interesting; they may follow you becoming your followers.
Unlike Facebook, the absence of bonds and the failed popularity is not a big limit; I may not have friends (followers) and I may not want to follow anyone (followings), but I sure may quote online other users or through ‘@’ debate with them, or reply or retweet or comment on “trendy” arguments.
You don’t need virtual friends to use Twitter!! The important thing is to be, to browse attentively the other twitters and, of course, follow @Mondo2puntozero.
In essence, the element that characterizes the great Twitter users is the agility, the ability to read and move among topics.
Today the popularity starts with a tweet: politicians, men and women in the performing arts, journalists, sportspeople, eminent scientists, … everyone run after the “right” hashtag with the aim of reaching higher popularity.
So what are you waiting for? Create your Twitter user, insert your first tweet suggesting a site you like then try to follow the current trends and, above all, our @Mondo2puntozero.